About the author

Mike Moran
Author of the acclaimed book on Internet marketing, Do It Wrong Quickly, on the heels of the best-selling Search Engine Marketing, Inc., Mike Moran led many initiatives on IBM's Web site for eight years, including IBM's original search marketing strategy. Mike holds an Advanced Certificate in Market Management Practice from the Royal UK Charter Institute of Marketing, is a Visiting Lecturer at the University of Virginia's Darden School of Business, and regularly teaches at Rutgers, UC Irvine, and FDU.

In addition to his contributions to Biznology, Mike is a regular columnist for Search Engine Guide. He also frequently keynotes conferences worldwide on digital marketing for marketers, public relations specialists, market researchers, and technologists, and serves as a senior strategist for Converseon, a leading digital media marketing consultancy. Mike also worked for IBM for 30 years, rising to the level of Distinguished Engineer. Mike can be reached through his Web site (mikemoran.com).

Mike Moran
Mike Moran’s Books

It’s All E-commerce: How Social, Local, and Mobile Affects Sales Online and Offline

By Mike Moran. Filed in e-Commerce, Internet Marketing, Local Marketing, Mobile Marketing, Social Media Marketing, Webinars |
Tags: Amazon, e-Commerce, eBay, Etsy, Expedia, Internet sales, mobile marketing, Online shopping, Shopping, social media marketing, Tim Peter

Yesterday’s Biznology® Webinar by our blogger Tim Peter was all about how the Web affects e-commerce. Does your business have an online shopping cart? Use third-party sites like eBay, Amazon, Etsy, or Expedia? Or do your customers walk into your store? With the rise of social, local, and mobile, your customers likely do all three, often at the same time. What does this mean for your business in 2013 and beyond?

In this Webinar, find out how the social, local, mobile Web is changing your customers’ behavior and what that means for your business. Tim explored:

The rise of mobile in a browse, shop, buy world
Pitfalls to avoid as you move your Web presence towards mobile
How customers are interacting with businesses via social media and local search
The business benefits of social media across distribution, customer service, and CRM
Best practices in e-commerce as it moves from the desktop

In this 30-minute free Biznology® Webinar, Tim Peter explained how to analyze, anticipate and adapt to your customers’ changing behaviors. As the Web becomes increasingly social, local, and mobile, your ability to respond to your customers across multiple screens and in multiple ways represents the difference between occasional sales and “all commerce, all the time.”

Special sponsored presentation by BarnRaisers, Brick Marketing, Marketing Pilgrim, Reputation.com, and Tim Peter & Associates

Thanks to all of our sponsors:

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This entry was posted on January 16, 2013 at 9:00 am and is filed under e-Commerce, Internet Marketing, Local Marketing, Mobile Marketing, Social Media Marketing, Webinars. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.

4 Comments

Comment by Rob Petersen:
Wednesday, January 16th 2013 at 10:11 am |
This was a great webinar full of super useful information and trends. Tim did a great job of delivering insights and keeping to a good pace. Thanks.

Rob

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Comment by Dan Starr:
Wednesday, January 16th 2013 at 5:27 pm |
Ummmm…I don’t see a way to actually sign up for the webinar. There might be one but it surely ain’t obvious to dumb-ass old me.

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- Comment by Mike Moran:
  Wednesday, January 16th 2013 at 7:54 pm |
  
  Hi Dan, this is actually a posting of the recording for yesterday’s webinar. Are you trying to sign up for a future webinar?
  
  Reply
Comment by Cassidy:
Wednesday, January 30th 2013 at 10:24 pm |
This is definitely true. If you have a business, it is always smart to have a good and solid online presence especially in social networking sites. Any product or service is basically dependent on what the internet can do especially if you happen to be a start up or a small business.

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