About the author

Mike Moran
Author of the acclaimed book on Internet marketing, Do It Wrong Quickly, on the heels of the best-selling Search Engine Marketing, Inc., Mike Moran led many initiatives on IBM's Web site for eight years, including IBM's original search marketing strategy. Mike holds an Advanced Certificate in Market Management Practice from the Royal UK Charter Institute of Marketing, is a Visiting Lecturer at the University of Virginia's Darden School of Business, and regularly teaches at Rutgers, UC Irvine, and UCLA.

In addition to his contributions to Biznology, Mike is a regular columnist for Search Engine Guide. He also frequently keynotes conferences worldwide on digital marketing for marketers, public relations specialists, market researchers, and technologists, and serves as Chief Strategist for Converseon, a leading digital media marketing agency. Prior to joining Converseon, Mike worked for IBM for 30 years, rising to the level of Distinguished Engineer. Mike can be reached through his Web site (mikemoran.com).

Mike Moran

The missing step in keyword research

Image by So gesehen. via Flickr

You probably know that keyword research is important in search marketing. After all, if you don’t know what people are looking for, how can you provide the right answers to their questions? If you’ve taken the basic steps in keyword research, but wonder what you might be missing, then check out my latest post on Search Engine Guide, “The missing step in keyword research.”

This entry was posted on October 19, 2009 at 1:56 pm and is filed under Search Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response or trackback from your own site.

One Comment

Comment by tinnybunnies:
Tuesday, October 20th 2009 at 3:40 am |
Thanks you share the missing tips, that will help SEO…

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The missing step in keyword research

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