For Internet Marketing, Content Is King No More

By Mike Moran. Filed in Internet Marketing  |   
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For those of you that remember the Internet ten years ago, the expression “Content Is King” will ever hold a place in your memory. As a way of contrasting the secret of Internet success with what worked in the olden days, that phrase helped sum up an important insight, but it was never the whole picture. Today, the Web has changed to become a medium that connects people to other people, often through content, but not always. To find how why I say relationship is now king, and to find out what marketers should do about it, read my new article on Internet Evolution entitled “For Internet Marketing, Content Is King No More.”

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