Biznology
Where business and technology create a winning customer experience.

Internet Marketing

Since the presidential election, Trump has dominated the news with his Twitter comments, controversial cabinet appointments, and extraordinary views on major issues for...

Fake news made headlines during the election, but the phenomenon is nothing new to marketers. Just ask Procter & Gamble (P&G). In early 2010,...

With a new year dawning and 2016 in the rear view mirror, I am recalling a recent article that explained that "no one in...

Are you a marketer? Are you overwhelmed with the sheer amount of data that is now available at your fingertips? Yeah—me too. It’s almost...

Technology has transformed our world into a data-obsessive circus where information is unbelievably accessible, connectivity is constant, and unpredictable events always surprise and engulf...

Managers of large sites must balance search AI with navigation IA My job involves building content systems and platforms for the world's largest private digital...

Over the past few months, we’ve begun and dug deeper into our exploration of smarter websites and their potential to improve your marketing...

My long-overdue sequel seeks to address the complexity of content as a searchable, educational, and/or motivational tool for branding when strategy calls for a...

Webinars

Are you confused and frustrated by the rapid pace of change in digital marketing? Do you find yourself struggling to get ahead...