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Social software adoption: Riding the hype curve
Photo credit: the_exploratorium
There is a lot of hype and skepticism around the actual ability for social software to deliver real, sustainable business value, which makes social software no different than every other new kind of software that comes down the pike. At the same time that so many are on the edge of their seats with excitement about its untapped potential, others are rolling their eyes at yet another unproven technology that is grabbing precious attention. Understanding how this process works at different levels and aligning your decisions to that can be instrumental in having a successful roll-out at your organization. Read the remainder of this entry »
