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What does Bing mean to Internet marketers?

Bing Crosby

Bing Crosby via last.fm

Bing Crosby? No, Bing the new search engine. It’s the latest Google-killer from Microsoft that debuts today. (If you don’t believe it’s a Google-killer, just ask them.) But my opinion is that Internet marketers should pay about as much attention to the Bing search engine as to Bing Crosby. No disrespect to Bing, which seems like a good search engine to me, but you should know that I think Microsoft Live Search is pretty good, too–and that’s the one they are getting rid of, because it was the last Google-killer. But Internet marketers (me included) often get excited when something new comes along. And we really should know better. Read the remainder of this entry »

How do you get a specific Web page indexed?

Spider (TV series)

Image via Wikipedia

I’m finally getting to last unanswered question raised during my Webinar a few weeks ago. There were a couple of questions that I didn’t understand. (Folks should contact me to ask again and I will do my best.) Today, I want to tackle a question on getting search spiders to index your pages in the search engine. If that’s a problem you struggle with, check out my latest post on Search Engine Guide, “How do you get a specific Web pages indexed?

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Why It’s Hard to Care About New Search Engines

In Google We TrustI regularly am asked to look at new search engines, and because I have been working with search technology since the ’80s (yeah, I know I’m old), I am interested. I am a search geek and it’s fun. But, if you’re an Internet marketer, I think it’s harder and harder to care about any search engine other than Google. And it’s especially hard to care about new search engines. There are several reasons why this is so.

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