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6 case studies show Big Data is helping decision making

 

Big Data

Photo credit: Kevin Krejci

“Big Data” is shorthand for the collection of large amounts of data from places like web-browsing data trails, social network communications, sensor and surveillance data that is then searched for patterns, new revelations and insights. It’s a catchy term that’s easy to say and implies major transformation. In less than a decade, Big Data is a multi-billion-dollar industry. Read the remainder of this entry »

Is the social media hype fading?

Image via Wikipedia

Some of you might be familiar with the typical trend of new technology adoption, best characterized by Gartner’s hype cycle. The technology is introduced, quickly undergoes increible inflation of expectations, only be dashed by naysayers before emerging as something useful, albeit of less promise than at the peak of its hype. Social media has undoubtedly followed that curve until now, and a new study gives us a clue as to where it is landing on the hype cycle right now.

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