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This Post Is NOT About Facebook’s IPO (Sorta)
Image via CrunchBase
No matter how deep you are into your Friday, it is likely that you have been inundated with the Facebook IPO watch. It’s that bizarre event where people who do not have billions of dollars “oooooo and ahhhhhh” over people who are making billions of dollars. I, for one, am happy that they are making their money. They earned it on some level or another and that’s fine by me. It doesn’t mean I have to spend every second reading about it or crowing over it, though. Read the remainder of this entry »
Internet Industry Diversions Slow the Pace of Your Progress
Photo credit: Wikipedia
If you try to keep up with the Internet and social media marketing industry throughout the week, you already know that there is too much information for people to ingest let alone digest (that is unless you don’t have a job or a family or hobbies or a life in general). People like to talk about signal to noise ratios which sounds really cool but if you would like to hear it in layman’s terms I’ll spell it out for you. Most of what passes as news these days is C-R-A-P. I should know, I add to it as the managing editor of Marketing Pilgrim. I try not to, but every day I get caught up in passing things along to my readers that are really a distraction and don’t do anything to help them understand Internet and social media marketing better or, even more importantly, apply it to their business. Guilty as charged but I am trying to make it better. Read the remainder of this entry »
User Apathy Ensures Little Privacy Within Facebook
Image via CrunchBase
One of the things that many incumbents in the political world depend on to stay in office is voter apathy. Once they have gotten themselves in office they are quick to realize that future voter turnout is likely to be lackluster and all they need to do is “hang in there” and not rock the boat. They can get away with most anything and their supporters will still get to the polls in numbers ahead of any new or newly interested voters, thus ensuring their continued time in office. Read the remainder of this entry »
The Age of Privacy Is Over
Image by Carlo Nicora via Flickr
Mark Zuckerberg, the founder of Facebook, has attracted a lot of attention lately over his new stance on privacy, with some claiming his attitude is tantamount declaring the age of privacy is over. It’s not that he’s wrong. It’s just that it’s not the smartest communication strategy and it’s just the latest in a series of mis-steps by Facebook. In fact, Zuckerberg might have a point. Many people have become far more open about their lives, especially younger people who have grown up with social networking. I recently met Stowe Boyd, who has written some very interesting stuff on this trend, calling the style of Twitter “publicly” (as opposed to privacy). Perhaps the default that Twitter has pursued of being open is better than what Facebook chose (of paying more attention to privacy). Read the remainder of this entry »
Why Facebook is Dumber than Google
Image via CrunchBase
I took last week off, and it was a big week for Facebook watchers. Facebook decided to change its terms of service, putting its millions of users on notice that Facebook owns their data and isn’t planning any opt-out mechanism. Now, to many observers, including Chris Brogan and me, it’s not news that free Web services own the data posted to them, but this Facebook announcement caused a firestorm, and Facebook backed off before the week was out. Watching this play out caused me to realize why Facebook is dumber than Google.
