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Three Types of Relevant Internal Links to Boost SEO
Photo credit: Horia Varlan
Last month, I provided three ways to build links in the age of Google Penguin–Google’s algorithm change which severely limits effective link building. One of the link-building methods I promoted involves building internal links. If you have a strong domain authority for your site, your internal links might be low-hanging fruit for your link-building efforts post Penguin. Mike Moran, the editor of this site, worried that internal linking would become just another negative ranking factor for Google once companies realize how it helps them improve ranking. This is a valid concern because of Google’s tendency to quash widespread SEO tactics. So I thought I’d devote a whole blog post on how to avoid negative penalties from internal link building. Read the remainder of this entry »
