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Why SEO is Really Dead This Time and What to Do About It.
Photo credit: Wikipedia
SEO is dead! SEO is dead! It’s always a great headline, and I know, I know, you’ve heard this story before. Every time Google changes its algorithm or a new social media technique takes off, it’s tempting to say that SEO is dead. And, viewed narrowly enough (SEO is keywords in titles or SEO is links), any of these changes might mean that SEO is dead for you–if that is all SEO was to you. But let’s take a look at some signs that SEO is really dead. Read the remainder of this entry »
Inside the Google Panda Update
Panda (Photo credit: Wikipedia)
Our monthly Biznology Webinar yesterday was “Inside the Google Panda Update.” Have your search rankings gone down dramatically with no obvious cause? Whether you have heard about Google Panda or you haven’t, Panda is looking for you. Panda is a dramatically new approach Google is using to decide whether your content is high quality or not. You might have lots of links, and you might have lots of social activity, but it’s no longer enough. Panda actually relies on human ratings to give your content a gold star, but Google might be rating your site without even looking at it. Read the remainder of this entry »
