Biznology

Janine Yancho Swenson has over 20 years of management and marketing experience in large companies, emerging pre- and post-IPO organizations, most recently, a digital interactive marketing agency in Account Management. Currently, "in-transition," she freelances as a Strategic Social and Integrated Marketing consultant for small to medium businesses. Janine holds both a Bachelors and Masters Degree in Marketing.

As an early adopter of social networking among the long-tail boomer generation, she views the Internet as a medium providing a faster connection between people than traditional social and business networking. She taught a session on Internet Social Networking to a college management leadership course, where surprisingly, the majority of undergraduate and graduate students had little to no participation in Social Networking sites.

Through her connectivity and own social network, Janine was selected and interviewed by Tory Johnson for her "Comeback Moms" segment for Good Morning America's "Take Control of Your Life" series.

Janine continues to write a blog for Women for Hire as the "Comeback Mom." Her mosaic of cross-functional business experiences qualify her for strategic marketing positions in business. It is her enthusiasm, love of making a significant impact through innovation, and ability to work tirelessly for the customer that encompasses her strongest qualifications.

She resides in the New York City metro area with her husband, Doug, and, when home from college, son and daughter Steve and Kate. Janine Swenson, Biznology's newest blogger, will concentrate on Integrated, Digital and Social Marketing; you can reach her through email.