Author Archive

Google Likes Your Blog So Take Care Of It

February 3, 2012
English: Fence corner, Middle Hill Another fla...

Image via Wikipedia

Have you ever watched something slowly fall into neglect? Maybe it was something around your house. Maybe it was that rotting board on the deck that you watched get progressively worse over time. You didn’t tend to it so one day it finally stop serving you. Maybe it was a relationship that you know needed attention but instead you chose to ignore its importance. As a result, you have a fence that may never be able to be mended. Name any other thing that is as insidious as the creep of decay of anything. It’s nasty business. Read the remainder of this entry »

Google’s “Search Plus Your World” Is Heavy Handed…So What?

January 27, 2012
Google 的貼牌冰箱(Google refrigerator)

Image by Aray Chen via Flickr

For the past two plus weeks the Internet marketing community, and in particular the SEO subset of that community, has been up in arms about Google’s search update called “Search Plus Your World”. If you would like a primer on this Google search update  you can go here or here. if you haven’t taken the time to dig into this search update it would be advisable to do so. It has the potential to be huge on many levels and Internet marketers need to be educated. Read the remainder of this entry »

Life Without Yahoo!

January 20, 2012
Image representing Yahoo! as depicted in Crunc...

Image via CrunchBase

This week Yahoo’s founder Jerry Yang somewhat abruptly removed himself from all things Yahoo. The net/net is that he is no longer working in the company in any capacity. There is a new CEO, Scott Thompson, who was brought in recently from PayPal (if your eyebrows raised up upon reading that, you were not alone). There is still a business intact. There is still significant traffic going to the Yahoo portal. The trouble is that there is no real Yahoo anymore. As a result, when it finally is carved up and sold off in pieces or simply starts to dwindle away, it may get to the point that we won’t even miss it. Read the remainder of this entry »

1 Billion Facebook Users in 2012? Not So Fast

January 13, 2012
Image representing Facebook as depicted in Cru...

Image via CrunchBase

A report has been released by interactive agency icrossing. We reported on it over at Marketing Pilgrim. The gist? That 2012 could or rather should be the year that Facebook reaches 1 billion accounts. I am not going to go so far as to say users or active users mainly because we all need to be smart about this and not be under the impression that every Facebook account is either A) real or B) real active. In 2011 Facebook announced they hit the 800 million mark in September. That means that the social media giant needs to grow by 25% before the end of 2012 in order to hit the 1 billion mark. Oh and we also have to trust that they actually hit it. Too cynical? Sorry but it’s safer being that way in the Internet space. Read the remainder of this entry »

In Digital Marketing, Yesterday and Tomorrow Mean Nothing

January 6, 2012
Image representing Seth Godin as depicted in C...

Image via CrunchBase

I read a post recently from Seth Godin. He is an interesting fellow in that many times he has great ideas if you can just get past his arrogance, but I digress. The post was referring to looking at the past and what you had done in the face of the crazy times that existed in whatever era you wanted to choose. To sum it up, there is never a perfect situation with economies, world peace and other things being taken care of or eliminated completely. In light of that, what will you do today that will help you revolutionize your life or someone else’s? Read the remainder of this entry »