Comments on: Google Authorship is Changing the Game for SEO and Digital Marketing http://www.biznology.com/2013/01/google-authorship-is-changing-the-game-for-seo-and-digital-marketing/ Where Business and Technology Come Together Sun, 19 May 2013 15:26:18 +0000 hourly 1 By: Author Rank, Popularity, Authority, Social, Ranking? What’s the Tie? — BlueGlass Authors Community http://www.biznology.com/2013/01/google-authorship-is-changing-the-game-for-seo-and-digital-marketing/#comment-330040 Author Rank, Popularity, Authority, Social, Ranking? What’s the Tie? — BlueGlass Authors Community Wed, 23 Jan 2013 23:44:10 +0000 http://www.biznology.com/?p=8193#comment-330040

[...] Google Authorship is Changing the Game for SEO and Digital Marketing (biznology.com) [...]

]]> By: Thomas McMahon http://www.biznology.com/2013/01/google-authorship-is-changing-the-game-for-seo-and-digital-marketing/#comment-327462 Thomas McMahon Tue, 22 Jan 2013 20:13:00 +0000 http://www.biznology.com/?p=8193#comment-327462 That’s a good point. As long as the content is worthwhile and “for the betterment of mankind” I’m alright with it. Haha, I’m hoping I can build up more of a social presence before Author Rank gets rolled out. I can’t seem get the grasp of Twitter so far, having better luck with Google+ though.

]]> By: Scott Clark http://www.biznology.com/2013/01/google-authorship-is-changing-the-game-for-seo-and-digital-marketing/#comment-327446 Scott Clark Tue, 22 Jan 2013 20:02:56 +0000 http://www.biznology.com/?p=8193#comment-327446 I suppose companies could keep the Ghost blog going by rubber stamping the CEO’s signature on posts crafted by others. We can’t really do anything about that. As long as its good, share-worthy content I suppose it doesn’t matter that much. So Social Signals to the rescue?

]]> By: Thomas McMahon http://www.biznology.com/2013/01/google-authorship-is-changing-the-game-for-seo-and-digital-marketing/#comment-327416 Thomas McMahon Tue, 22 Jan 2013 19:50:58 +0000 http://www.biznology.com/?p=8193#comment-327416 That’s a good point, I hadn’t considered authorship and how it might influence PR. It will be a tough pill to swallow for many, but if author rank gets released soon it could be the carrot at the end of the stick.I particularly liked your mention of how” The anonymous content writer is dead, gone, finished.” I think this will be a major sticking point for many corporations who will be reluctant to hand over the reigns to an individual. What might happen, and I hope it doesn’t, is corporations making a Google+ profile for their CEO or other figurehead that is in fact run by a PR team of capable writers that can push out great content quickly, which may skew how author Rank/Authorship is viewed. This would give the corporation the benefit of authorship while maintaining control of its image. Thoughts?

]]> By: Scott Clark http://www.biznology.com/2013/01/google-authorship-is-changing-the-game-for-seo-and-digital-marketing/#comment-327368 Scott Clark Tue, 22 Jan 2013 19:26:34 +0000 http://www.biznology.com/?p=8193#comment-327368 A very good list. One omission I’d like to mention is one of corporate culture. Many traditional PR departments have tipped their toes into content marketing – speaking as the “company” rather than elevating individuals to feature-level as bloggers. Of course this is less compatible with authorship markup’s grand scheme. I wrote a post on this shift here: http://www.buzzmaven.com/2012/12/authorship-corporate-voice.html

]]> By: Tuesday Links - Beating the Content Deluge & Taking NEW Myspace for Test Drive http://www.biznology.com/2013/01/google-authorship-is-changing-the-game-for-seo-and-digital-marketing/#comment-326102 Tuesday Links - Beating the Content Deluge & Taking NEW Myspace for Test Drive Tue, 22 Jan 2013 06:19:19 +0000 http://www.biznology.com/?p=8193#comment-326102

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