In-House Search Marketing Talks

By Mike Moran. Filed in Search Marketing  |   
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Yesterday, I had the opportunity to present as part of three panels that included my co-author, Bill Hunt, at the Search Engine Strategies conference in San Jose. Here is some coverage from WebProNews. The full presentations are listed here for download for both Big Site/Big Brand SEM and Working Together. (The third session was strictly questions and answers.)
Bill and I got plenty of positive feedback and a number of folks saying they will go buy the book, so that is always gratifying. So many medium to large companies (and even a number of small companies) are telling us that they are struggling with issues that we cover in the book—getting out to speak with folks is a great reminder of why we wrote it in the first place.

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