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Matt Cutts and the rest of the Google webspam fighting team decided they’d give everyone in the industry a heart attack last week with Matt Cutts latest video. In this longer than average video, Cutts discusses some of things that Penguin 2.0 will be focusing on, which has caused SEOs, online marketers, webmasters, and many more to FREAK OUT. This happens with any release from Google or Matt Cutts, but this roar is particularly loud due to the encompassing nature of the Penguin updates, but here is why everyone should just take a deep breath and stop stressing about Penguin 2.0. more »
This Month’s Newsletter
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Last year I took a look at Google’s new privacy policy and wasn’t that happy with the way it was presented. Too many links to click, hard to backtrack to make sure you read everything, not sure which parts were boilerplate web safety advice vs. Google’s specific policy, and more. But it got me to thinking, which those who know me rightly find dangerous, about what the future of privacy policies really are. It’s clear that no one is terribly happy with the current situation. Users have no idea what they are agreeing to, privacy advocates complain about the lack of transparency and pillory companies, governments also criticize and regulate companies for their behavior, and companies go to great lengths to obscure what they are doing because they know they will be criticized no matter what. I wonder if there is a better way. more »
Our Latest Webinar
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Yesterday, Jennifer Evans Cario of SugarSpun Marketing presented our latest Biznology® Webinar about how to use Pinterest as one of your marketing strategies. Been following all the hype about Pinterest but not quite sure how it applies to your business? Maybe you’ve even taken the time to set up a Pinterest page, but never got past your first few pins. more »
